Bruce Croxon
Past Dragon · Panel Seasons 6–7

Bruce Croxon Dragons’ Den Canada Deals

Co-founder of Lavalife; partner at Round13 Capital

Bruce Croxon co-founded the online-dating pioneer Lavalife and later became a technology investor and co-founder of Round13 Capital. He served as a Dragon during the show's earlier seasons and focused on digital and consumer-internet businesses.

Photo: Randstad Canada, CC BY 2.0, via Flickr

24
on-air deals
10
still trading

On Dragons’ Den Canada, Bruce Croxon has done 24 deals between season 6 and season 10. Food & Drink is their most-backed category, with 4 deals. 4 were solo investments, the rest joint with other dragons. 10 of the businesses they backed are still trading.

Deals are attributed to a Dragon only where the on-air record names them. Dragons’ Den Canada does not publish the amount behind each deal, so no investment totals are shown.

What Bruce Croxon invests in

All Bruce Croxon deals

EnRICHed AcademyAsked C$40K

EnRICHed Academy

Kevin Cochran from Uxbridge, ON, and Jay Seabrook from Vancouver, BC, try to sell the Dragons on their DVD program that teaches young people about finance.

Season 10 · Ep 16C$40K / 10%
Rent Frock RepeatAsked C$250K

Rent Frock Repeat

Lisa Delorme and Kristy Wieber from Toronto, ON, pitch their designer dress rental business with hopes of getting a Dragon on board.

Season 10 · Ep 16C$250K / 20%
FetalBeatsAsked C$50K

FetalBeats

Ameeta and Danny Kohli from Calgary, AB, pitch their fetal heart rate monitoring app.

Season 8 · Ep 1C$50K / 35%
BinPakAsked C$150K

BinPak

Mark Hanson from Armstrong, BC, hopes to sell the Dragons on his garbage compacting dumpster.

Season 8 · Ep 2C$150K / 10%
RollergardAsked C$200K

Rollergard

Victor Posa, Paul Steinhauser and Benito Posa from Aurora, ON, demonstrate rolling hockey skate guards.

Season 8 · Ep 10C$200K / 20%
Custom Tattoo DesignAsked C$25K

Custom Tattoo Design

Lee Roller from Burlington, Ontario, pitches his web-based custom tattoo business.

Season 8 · Ep 13C$25K / 25%
ShelfLifeAsked C$100K

ShelfLife

James Chillcott and Nick Hoffman from Toronto pitch their online collectibles business.

Season 8 · Ep 15C$100K / 25%
Counting Sheep CoffeeAsked C$10K

Counting Sheep Coffee

Business partners Deland Jessop and Joseph Fernandes from Vancouver, BC enter the Den to pitch their coffee that they say helps sleep.

Season 8 · Ep 18C$10K / 5%
Mozi-QAsked C$100K

Mozi-Q

Erin Bosch from Calgary, AB enters the Den to pitch her edible insect repellent.

Season 8 · Ep 18C$100K / 25%
Vitaly DesignAsked C$40K

Vitaly Design

Shane Vitaly Foran and Jason Readman from Toronto, ON enter the Den to pitch their line of unisex jewelry.

Season 8 · Ep 19C$40K / 10%
Ten Tree ApparelAsked C$100K

Ten Tree Apparel

David Luba, Kalen Emsley & Derrick Emsley from Regina, SK, enter the Den with their green-friendly apparel company.

Season 7 · Ep 3C$100K / 20%
Wealthy School RevolutionAsked C$300K

Wealthy School Revolution

Darryl Davis from West Vancouver, BC, hopes to change the ways of school fundraising with the help of a Dragon investment.

Season 7 · Ep 5C$300K / 25%
MappedInAsked C$150K

MappedIn

Hongwei Liu & Desmond Choi from Waterloo, ON, pitch their interactive indoor navigation system.

Season 7 · Ep 6C$150K / 10%
KangarideAsked C$100K

Kangaride

Marc Vachon and Edith Bisson from Saint-Constant, QC, pitch their ride share website to the Dragons.

Season 7 · Ep 19C$100K / 5%
We Put You In The Driver’s SuitAsked C$50K

We Put You In The Driver’s Suit

John McLean, Jo-An Collins, Danielle McLean and Samantha McLean from Mississauga, ON, pitch their authentic car racing suit business in the Den.

Season 7 · Ep 19C$50K / 30%
HomeSav

HomeSav

Season 6Home & Lifestyle
CardSwap.caAsked C$500K

CardSwap.ca

A Toronto, ON, woman needs a Dragon investment to grow her website that will pay for your unwanted gifts.

Season 6 · Ep 2C$500K / 33%
Ontario’s OwnAsked C$250K

Ontario’s Own

This locally-grown food company from Toronto, ON, believes it has the recipe for success.

Season 6 · Ep 3C$250K / 25%
I For E MiniAsked C$50K

I For E Mini

This Mississauga, ON, teen hopes the Dragons find stock in his young business.

Season 6 · Ep 6C$50K / 50%
Vintage Sports ImagesAsked C$100K

Vintage Sports Images

This pitcher from Gibsons, BC, wants a positive review of his original negatives.

Season 6 · Ep 7C$100K / 33%
The Original Hockey Lace BeltAsked C$30K

The Original Hockey Lace Belt

A Newmarket, ON, dad hopes his sporty belts will gain Dragon fans.

Season 6 · Ep 11C$30K / 10%
Tail Wags Helmet CoversAsked C$250K

Tail Wags Helmet Covers

This Toronto, ON, entrepreneur goes head-on with the Dragons over her stylized safety helmets for the whole family.

Season 6 · Ep 12C$250K / 25%
Fabulous FurballsAsked C$200K

Fabulous Furballs

Franchisors from Edmonton, AB are hoping the Dragons don’t keep their wallets on a tight leash.

Season 6 · Ep 14C$200K / 15%
Food ScroogeAsked C$125K

Food Scrooge

A Toronto, ON, pair hope the Dragons will see the value in a good deal.

Season 6 · Ep 17C$125K / 15%

Bruce Croxon on Dragons’ Den Canada: common questions

How many deals has Bruce Croxon done on Dragons’ Den Canada?

24 on-air deals, across seasons 6 to 10. Deals are counted where the on-air record names the investing dragon.

What kind of businesses does Bruce Croxon invest in?

Mostly food & drink — 4 of their 24 deals.

Does Bruce Croxon invest alone or with other dragons?

4 of their 24 deals were solo; the rest were joint investments.

Are the businesses Bruce Croxon backed still running?

10 of the 24 are still trading. Each pitch page tracks whether the business is still selling.

The other Canadian dragons