
Back Buddie
Cheryl, Crystal and Kelly McEwen are a mother/daughter team from DeWinton, Alberta and have invented the Back Buddie - a handle that allows a person to put l…
The ask
C$100,000 for 30%
Stated on air as “100K for 30%”
Deal outcome: not recorded. CBC does not publish Dragons' Den Canada deal results, so we show every entrepreneur's ask, not disclosed terms.
Pitched by: Cheryl, Crystal & Kelly McEwen
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From the show
The Dragons' Den Canada pitch
- C$100K
- Asked for
- 30%
- Equity offered
- C$333K
- Implied valuation
- S3 · Ep 3
- Season
Cheryl, Crystal and Kelly McEwen are a mother/daughter team from DeWinton, Alberta and have invented the Back Buddie - a handle that allows a person to put lotion on their back.
Cheryl, Crystal & Kelly McEwen from DeWinton, AB entered the Den in Season 3, episode 3 and asked the Dragons for C$100,000 in exchange for 30% of the business.
What happened next isn't part of the public record: CBC does not release Dragons' Den Canada deal outcomes. This page documents the ask exactly as it was made, and never claims a deal was struck.
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