Fiasco Gelato

An entrepreneur from Calgary, AB, looks for a substantial scoop of Dragon cash for investment in his sweet business.

The ask

C$500,000 for 10%

Stated on air as “500K for 10%”

On-air result

Struck a deal

C$500,000 for 10%

Investing Dragon: Jim Treliving

Pitched by: James Boettcher, Jake MacDonald & Brittany Back

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From the show

The Dragons' Den Canada pitch

C$500K
Asked for
10%
Equity offered
C$5M
Implied valuation
S11 · Ep 1
Season

An entrepreneur from Calgary, AB, looks for a substantial scoop of Dragon cash for investment in his sweet business.

James Boettcher, Jake MacDonald & Brittany Back from Calgary, AB entered the Den in Season 11, episode 1 and asked the Dragons for C$500,000 in exchange for 10% of the business.

Jim Treliving backed the pitch at C$500,000 for 10%.

More Business Services pitches

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