The People’s Crafthouse
Jason Cox fights to pitch his natural soda pop business to the Dragons.
The ask
C$60,000 for 30%
Stated on air as “60K for 30%”
Deal outcome: not recorded. CBC does not publish Dragons' Den Canada deal results, so we show every entrepreneur's ask, not disclosed terms.
Pitched by: Jason Cox
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Visit the official siteFrom the show
The Dragons' Den Canada pitch
- C$60K
- Asked for
- 30%
- Equity offered
- C$200K
- Implied valuation
- S11 · Ep 20
- Season
Jason Cox fights to pitch his natural soda pop business to the Dragons. Will it quench their financial thirst?
Jason Cox from Penticton, BC entered the Den in Season 11, episode 20 and asked the Dragons for C$60,000 in exchange for 30% of the business.
What happened next isn't part of the public record: CBC does not release Dragons' Den Canada deal outcomes. This page documents the ask exactly as it was made, and never claims a deal was struck.
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