Think Dirty

An entrepreneur seeks investment for her app that reveals the toxic ingredients found in beauty products.

The ask

C$250,000 for 10%

Stated on air as “250K for 10%”

On-air result

Struck a deal

C$250,000 for 20%

Investing Dragons: Michele Romanow, Lane Merrifield

Pitched by: Lily Tse

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From the show

The Dragons' Den Canada pitch

C$250K
Asked for
10%
Equity offered
C$2.5M
Implied valuation
S13
Season

An entrepreneur seeks investment for her app that reveals the toxic ingredients found in beauty products.

Lily Tse from Toronto, ON entered the Den in Season 13 and asked the Dragons for C$250,000 in exchange for 10% of the business.

Michele Romanow and Lane Merrifield backed the pitch at C$250,000 for 20%.

More Fashion & Beauty pitches

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