Atomic Tea
Jessica and Russell Bohrson from Calgary, AB pitch a tea shop which they’re hoping to franchise.
The ask
C$120,000 for 25%
Stated on air as “120K for 25%”
On-air result
Struck a deal
C$120,000
Investing Dragons: Jim Treliving, Arlene Dickinson, Laurence Lewin
Pitched by: Jessica & Russell Bohrson
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From the show
The Dragons' Den Canada pitch
- C$120K
- Asked for
- 25%
- Equity offered
- C$480K
- Implied valuation
- S2 · Ep 3
- Season
Jessica and Russell Bohrson from Calgary, AB pitch a tea shop which they’re hoping to franchise.
Jessica & Russell Bohrson from Calgary, AB entered the Den in Season 2, episode 3 and asked the Dragons for C$120,000 in exchange for 25% of the business.
Jim Treliving, Arlene Dickinson and Laurence Lewin backed the pitch at C$120,000.
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