Drink E-Z
These siblings think their innovation will leave the Dragons thirsty for a deal.
The ask
C$100,000 for 10%
Stated on air as “100K for 10%”
On-air result
Struck a deal
C$100,000 for 35%
Pitched by: Damjan & Tadeja Madjar
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Visit the official siteFrom the show
The Dragons' Den Canada pitch
- C$100K
- Asked for
- 10%
- Equity offered
- C$1M
- Implied valuation
- S12 · Ep 2
- Season
These siblings think their innovation will leave the Dragons thirsty for a deal.
Damjan & Tadeja Madjar from Kelowna, BC entered the Den in Season 12, episode 2 and asked the Dragons for C$100,000 in exchange for 10% of the business.
The pitch landed a deal on air at C$100,000 for 35%.
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