Protein Candy

London, Ontario’s Michael DeLorenzi and Devin Powell pitch their candy with added protein in the Den.

The ask

C$1,000,000 for 10%

Stated on air as “1M for 10%”

On-air result

Struck a deal

C$1,000,000 for 15%

Investing Dragons: Michele Romanow, Arlene Dickinson

Pitched by: Michael DeLorenzi & Devin Powell

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From the show

The Dragons' Den Canada pitch

C$1M
Asked for
10%
Equity offered
C$10M
Implied valuation
S19 · Ep 7
Season

London, Ontario’s Michael DeLorenzi and Devin Powell pitch their candy with added protein in the Den.

Michael DeLorenzi & Devin Powell from London, Ont. entered the Den in Season 19, episode 7 and asked the Dragons for C$1,000,000 in exchange for 10% of the business.

Michele Romanow and Arlene Dickinson backed the pitch at C$1,000,000 for 15%.

More Food & Drink pitches

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