Air Oasis Ltd

No Deal

Water created by air particles

Season 6 · Ep 1 OtherAired 21 July 2008

Air Oasis Ltd is a water created by air particles that got its big break on Dragons’ Den in Season 6, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£125K
Asked for: 10%
Offered equity: £1.3M
Sought valuation

Founder Barry Ritchie and Paul Lobo stepped onto the carpet in Season 6, Episode 1 in the episode that aired 21 July 2008. Air Oasis Ltd, the water created by air particles, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

The ask was £125,000 for 10% of the company, an implied valuation of £1.3M.

No deal. Every dragon declined, and Air Oasis Ltd walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.

Season 6 saw 66 pitches, and 14 of them closed a deal on air. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Air Oasis Ltd?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Air Oasis Ltd get a deal on Dragons’ Den?

No. Air Oasis Ltd pitched the dragons but left Season 6 without a deal.

What season of Dragons’ Den was Air Oasis Ltd on?

Air Oasis Ltd appeared in Season 6, Episode 1, which aired 21 July 2008.

How much was Air Oasis Ltd asking for on Dragons’ Den?

The founders asked for £125,000 for 10% of the company, a £1.3M valuation.

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