Browse by season
Twenty-one seasons in the Den
From the 2009 premiere to the latest season, every pitch, organized by episode, with each season's biggest deal.
S12005–2005
8 deals from 61 pitches13%
£0 committed on air
View all 61 productsS22005–2005
5 deals from 67 pitches7%
£0 committed on air
View all 67 productsS32006–2006
8 deals from 73 pitches11%
£0 committed on air
View all 73 productsS42007–2007
10 deals from 52 pitches19%
£210K committed on air
Biggest dealIgloo£160KS52007–2007
15 deals from 79 pitches19%
£0 committed on air
View all 79 productsS62008–2008
14 deals from 66 pitches21%
£250K committed on air
Biggest dealRapstrap£150KS72009–2009
15 deals from 72 pitches21%
£0 committed on air
View all 72 productsS82010–2010
17 deals from 81 pitches21%
£200K committed on air
Biggest dealThe Wand Company£200KS92011–2011
16 deals from 80 pitches20%
£0 committed on air
View all 80 productsS102012–2012
21 deals from 100 pitches21%
£60K committed on air
Biggest dealBilly+Margot£60KS112013–2014
15 deals from 67 pitches22%
£60K committed on air
Biggest dealSkinny Tan£60KS122014–2015
20 deals from 65 pitches31%
£0 committed on air
View all 65 productsS132015–2016
24 deals from 69 pitches35%
£300K committed on air
Biggest dealGlassbusters£200KS142016–2017
21 deals from 70 pitches30%
£70K committed on air
Biggest dealThe Snaffling Pig£70KS152017–2018
26 deals from 58 pitches45%
£50K committed on air
Biggest dealNana's Manners£50KS162015–2019
29 deals from 62 pitches47%
£125K committed on air
Biggest dealBeezer£125KS172019–2020
26 deals from 69 pitches38%
£0 committed on air
View all 69 productsS182021–2021
35 deals from 70 pitches50%
£135K committed on air
Biggest dealPuresweet£75KS192022–2022
28 deals from 59 pitches47%
£0 committed on air
View all 59 productsS202023–2023
31 deals from 59 pitches53%
£0 committed on air
View all 59 productsS212024–2024
32 deals from 57 pitches56%
£50K committed on air
Biggest dealKerbo Charge£50KS222025–2025
32 deals from 55 pitches58%
£0 committed on air
View all 55 products