
Aqua Sheko Fish Spa
No DealFish tank pedicure
Best known from its Dragons’ Den appearance, Aqua Sheko Fish Spa is a fish tank pedicure in Season 9, where it won fans even without landing a deal.
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From the show
The Dragons’ Den pitch
- £150K
- Asked for
- 30%
- Offered equity
- £500K
- Sought valuation
Karen and Jo-Chan Ho walked into the Den in Season 9, Episode 6 in the episode that aired 4 September 2011. Aqua Sheko Fish Spa, the fish tank pedicure, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.
On the carpet, the number was £150,000 for a 30% stake, which valued the company at £500K.
The dragons passed, and Aqua Sheko Fish Spa left without a deal. That's not always the end of the story. Some of Dragons’ Den's most successful companies were rejected on air and grew anyway, using the exposure (the "Dragons’ Den effect") to drive sales the dragons missed out on.
Aqua Sheko Fish Spa was one of 80 businesses to pitch in Season 9, where 16 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Aqua Sheko Fish Spa?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Aqua Sheko Fish Spa get a deal on Dragons’ Den?
No. Aqua Sheko Fish Spa pitched the dragons but left Season 9 without a deal.
What season of Dragons’ Den was Aqua Sheko Fish Spa on?
Aqua Sheko Fish Spa appeared in Season 9, Episode 6, which aired 4 September 2011.
How much was Aqua Sheko Fish Spa asking for on Dragons’ Den?
The founders asked for £150,000 for 30% of the company, a £500K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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