Eco Union
DealCarbon-neutral paint roller preventing mixing of colours
Eco Union, the carbon-neutral paint roller preventing mixing of colours, landed on the national radar after pitching the dragons in Season 19, and walked out with a deal.
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From the show
The Dragons’ Den pitch
- £85K
- Asked for
- 20%
- Offered equity
- £425K
- Sought valuation
- —
- Deal amount
- —
- Deal equity
- —
- Deal valuation
Joel and Nicky Buckley faced the dragons in Season 19, Episode 2 in the episode that aired 13 January 2022. Eco Union, the carbon-neutral paint roller preventing mixing of colours, pitched in the Other category, one of 909 other businesses to brave the Den across all 22 seasons.
They came in asking £85,000 in exchange for 20% equity, putting a £425K valuation on the business.
A deal was struck.
Across Season 19, 28 of 59 pitches ended in a handshake. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.
Is Eco Union still in business?
Read our 2026 update on where the company is now.
Sold on Eco Union?
Check today's price and availability before it is gone.
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Frequently asked questions
Where can I buy Eco Union?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Eco Union get a deal on Dragons’ Den?
Yes. Eco Union closed a deal.
What season of Dragons’ Den was Eco Union on?
Eco Union appeared in Season 19, Episode 2, which aired 13 January 2022.
How much was Eco Union asking for on Dragons’ Den?
The founders asked for £85,000 for 20% of the company, a £425K valuation.
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