Electro Expo

Electro Expo

Deal

Plastic housing that protects cable connections

Season 5 · Ep 8ElectronicsAired 10 December 2007

Electro Expo is a plastic housing that protects cable connections that got its big break on Dragons’ Den in Season 5, and convinced Duncan Bannatyne and JamesCaan to invest.

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From the show

The Dragons’ Den pitch

£150K
Asked for
32%
Offered equity
£469K
Sought valuation
Deal amount
Deal equity
Deal valuation

Founder Peter Moule stepped onto the carpet in Season 5, Episode 8 in the episode that aired 10 December 2007. Electro Expo, the plastic housing that protects cable connections, pitched in the Electronics category, one of 26 electronics businesses to brave the Den across all 22 seasons.

The ask was £150,000 for 32% of the company, an implied valuation of £469K.

Duncan Bannatyne and JamesCaan teamed up.

Season 5 saw 79 pitches, and 15 of them closed a deal on air. In the Electronics category overall, roughly 46% of pitches have landed a dragon across the show's history.

Duncan Bannatyne£75KJamesCaan£75K

Is Electro Expo still in business?

Read our 2026 update on where the company is now.

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Frequently asked questions

Where can I buy Electro Expo?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Electro Expo get a deal on Dragons’ Den?

Yes. Electro Expo closed a deal, with Duncan Bannatyne and JamesCaan.

Which dragon invested in Electro Expo?

Duncan Bannatyne and JamesCaan invested in Electro Expo.

What season of Dragons’ Den was Electro Expo on?

Electro Expo appeared in Season 5, Episode 8, which aired 10 December 2007.

How much was Electro Expo asking for on Dragons’ Den?

The founders asked for £150,000 for 32% of the company, a £469K valuation.

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