Energy EGG

Deal

Energy-saving automatic sensors to switch off appliances when not needed

Season 11 · Ep 11 Tech & SoftwareAired 23 February 2014

Energy EGG is a energy-saving automatic sensors to switch off appliances when not needed that got its big break on Dragons’ Den in Season 11, and walked out with a deal.

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From the show

The Dragons’ Den pitch

£50K
Asked for: 30%
Offered equity: £167K
Sought valuation: —
Deal amount: —
Deal equity: —
Deal valuation

Founder Brian O'Reilly stepped onto the carpet in Season 11, Episode 11 in the episode that aired 23 February 2014. Energy EGG, the energy-saving automatic sensors to switch off appliances when not needed, pitched in the Tech & Software category, one of 82 tech & software businesses to brave the Den across all 22 seasons.

The ask was £50,000 for 30% of the company, an implied valuation of £167K.

A deal was struck.

Season 11 saw 67 pitches, and 15 of them closed a deal on air. In the Tech & Software category overall, roughly 41% of pitches have landed a dragon across the show's history.

Is Energy EGG still in business?

Read our 2026 update on where the company is now.

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Frequently asked questions

Where can I buy Energy EGG?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Energy EGG get a deal on Dragons’ Den?

Yes. Energy EGG closed a deal.

What season of Dragons’ Den was Energy EGG on?

Energy EGG appeared in Season 11, Episode 11, which aired 23 February 2014.

How much was Energy EGG asking for on Dragons’ Den?

The founders asked for £50,000 for 30% of the company, a £167K valuation.

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