
Meg Heath Dog Leads
No DealLead designed to aid prevention of dog theft
Meg Heath Dog Leads is a lead designed to aid prevention of dog theft that got its big break on Dragons’ Den in Season 19, where it won fans even without landing a deal.
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From the show
The Dragons’ Den pitch
- £30K
- Asked for
- 5%
- Offered equity
- £600K
- Sought valuation
Founder Sarah Gleave stepped onto the carpet in Season 19, Episode 1 in the episode that aired 6 January 2022. Meg Heath Dog Leads, the lead designed to aid prevention of dog theft, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.
The ask was £30,000 for 5% of the company, an implied valuation of £600K.
No deal. Every dragon declined, and Meg Heath Dog Leads walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.
Season 19 saw 59 pitches, and 28 of them closed a deal on air. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Meg Heath Dog Leads?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Meg Heath Dog Leads get a deal on Dragons’ Den?
No. Meg Heath Dog Leads pitched the dragons but left Season 19 without a deal.
What season of Dragons’ Den was Meg Heath Dog Leads on?
Meg Heath Dog Leads appeared in Season 19, Episode 1, which aired 6 January 2022.
How much was Meg Heath Dog Leads asking for on Dragons’ Den?
The founders asked for £30,000 for 5% of the company, a £600K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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