UK · BBC · Season 23 · Episode 10
Plant-based ice cream.
Aired 3 September 2026 · Pitched by Abilasha Bhohi
Moonji makes plant-based ice cream. Abilasha Bhohi brought the brand to the Den; the official website introduces the range and tells the business’s story.
Abilasha Bhohi asked for ÂŁ75,000 for 15% equity.
An offer of ÂŁ75,000 for 30% equity from Peter Jones and Tinie Tempah was accepted on air. 15% equity per Dragon.
An agreement on the programme does not establish that an investment completed after filming.
Liquor & Alcohol
Alcohol-free wine.
Explore the pitch →
Media & Entertainment
Free live music experiences funded through brand sponsorships.
Explore the pitch →The pitch ended without an investment agreement. Steven Bartlett offered advice, not equity investment.
An agreement on the programme does not establish that an investment completed after filming.
Sports & Outdoors
Darts retail and try-before-you-buy playing venue.
Explore the pitch →