UK · BBC · Season 23 · Episode 12
British-grown spelt pasta.
Aired 17 September 2026 · Pitched by Imogen Royall and Matt Kenyon
Northern Pasta Co. makes pasta using British-grown spelt. Imogen Royall and Matt Kenyon pitched the business; the official shop lists its pasta shapes and packs.
Imogen Royall and Matt Kenyon asked for £50,000 for 5% equity.
An offer of £50,000 for 10% equity from Peter Jones and Deborah Meaden was accepted on air. £25,000 for 5% from each Dragon.
An agreement on the programme does not establish that an investment completed after filming.
Business Services
Inflatable pub hire and mobile bar business.
Explore the pitch →
Home & Lifestyle
Connected plant-care monitor.
Explore the pitch →
Food & Drink
Plant-based powdered instant soups.
Explore the pitch →An offer of £40,000 for 15% equity from Susie Ma was accepted on air.
An agreement on the programme does not establish that an investment completed after filming.