Other Foods

No Deal

Mushroom snacks

Season 20 · Ep 7 OtherAired 16 February 2023

Other Foods is a mushroom snacks that got its big break on Dragons’ Den in Season 20, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£60K
Asked for: 10%
Offered equity: £600K
Sought valuation

Founder Fan Yang stepped onto the carpet in Season 20, Episode 7 in the episode that aired 16 February 2023. Other Foods, the mushroom snacks, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

The ask was £60,000 for 10% of the company, an implied valuation of £600K.

No deal. Every dragon declined, and Other Foods walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.

Season 20 saw 59 pitches, and 31 of them closed a deal on air. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Other Foods?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Other Foods get a deal on Dragons’ Den?

No. Other Foods pitched the dragons but left Season 20 without a deal.

What season of Dragons’ Den was Other Foods on?

Other Foods appeared in Season 20, Episode 7, which aired 16 February 2023.

How much was Other Foods asking for on Dragons’ Den?

The founders asked for £60,000 for 10% of the company, a £600K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.