Send A Kiss

No Deal

Kiss casting gift service

Season 4 · Ep 2 OtherAired 14 February 2007

Send A Kiss, the kiss casting gift service, landed on the national radar after pitching the dragons in Season 4, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£80K
Asked for: 20%
Offered equity: £400K
Sought valuation

Kate and Jerry Daly faced the dragons in Season 4, Episode 2 in the episode that aired 14 February 2007. Send A Kiss, the kiss casting gift service, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

They came in asking £80,000 in exchange for 20% equity, putting a £400K valuation on the business.

Send A Kiss couldn't land an offer the founders would take, and the pitch ended without a deal. History says that's survivable: several of the show's biggest success stories left the Den empty-handed.

Across Season 4, 10 of 52 pitches ended in a handshake. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Send A Kiss?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Send A Kiss get a deal on Dragons’ Den?

No. Send A Kiss pitched the dragons but left Season 4 without a deal.

What season of Dragons’ Den was Send A Kiss on?

Send A Kiss appeared in Season 4, Episode 2, which aired 14 February 2007.

How much was Send A Kiss asking for on Dragons’ Den?

The founders asked for £80,000 for 20% of the company, a £400K valuation.

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