Stashed Products
DealHook rack for bikes
Best known from its Dragons’ Den appearance, Stashed Products is a hook rack for bikes in Season 22, and convinced Touker Suleyman to invest.
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From the show
The Dragons’ Den pitch
- £100K
- Asked for
- 7%
- Offered equity
- £1.4M
- Sought valuation
- £100K
- Deal amount
- 7%
- Deal equity
- £1.4M
- Deal valuation
Elliot Tanner walked into the Den in Season 22, Episode 7 in the episode that aired 20 February 2025. Stashed Products, the hook rack for bikes, pitched in the Other category, one of 909 other businesses to brave the Den across all 22 seasons.
On the carpet, the number was £100,000 for a 7% stake, which valued the company at £1.4M.
Touker Suleyman made the deal at £100,000 for 7% equity. The deal valued the company at £1.4M.
Stashed Products was one of 55 businesses to pitch in Season 22, where 32 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Stashed Products?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name. The company's official website is another option.
Did Stashed Products get a deal on Dragons’ Den?
Yes. Stashed Products closed a deal for £100,000 in exchange for 7% equity, with Touker Suleyman.
Which dragon invested in Stashed Products?
Touker Suleyman invested in Stashed Products (£100,000 total as aired).
What season of Dragons’ Den was Stashed Products on?
Stashed Products appeared in Season 22, Episode 7, which aired 20 February 2025.
How much was Stashed Products asking for on Dragons’ Den?
The founders asked for £100,000 for 7% of the company, a £1.4M valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
