Topline Dance Frame

No Deal

Tuition aid designed to assist dancers

Season 10 · Ep 6 OtherAired 14 October 2012

Best known from its Dragons’ Den appearance, Topline Dance Frame is a tuition aid designed to assist dancers in Season 10, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£98K
Asked for: 15%
Offered equity: £650K
Sought valuation

Nick Gallagher-Hughes walked into the Den in Season 10, Episode 6 in the episode that aired 14 October 2012. Topline Dance Frame, the tuition aid designed to assist dancers, pitched in the Other category, one of 902 other businesses to brave the Den across all 21 seasons.

On the carpet, the number was £97,500 for a 15% stake, which valued the company at £650K.

The dragons passed, and Topline Dance Frame left without a deal. That's not always the end of the story. Some of Dragons’ Den's most successful companies were rejected on air and grew anyway, using the exposure (the "Dragons’ Den effect") to drive sales the dragons missed out on.

Topline Dance Frame was one of 100 businesses to pitch in Season 10, where 21 deals got done. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Topline Dance Frame?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Topline Dance Frame get a deal on Dragons’ Den?

No. Topline Dance Frame pitched the dragons but left Season 10 without a deal.

What season of Dragons’ Den was Topline Dance Frame on?

Topline Dance Frame appeared in Season 10, Episode 6, which aired 14 October 2012.

How much was Topline Dance Frame asking for on Dragons’ Den?

The founders asked for £97,500 for 15% of the company, a £650K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.