Gigwam

Gigwam

No Deal

Tent system for outdoor events

Gigwam is a tent system for outdoor events that got its big break on Dragons’ Den in Season 10, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

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Asked for
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Offered equity
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Sought valuation
No deal

Founder Dustin Toland stepped onto the carpet in Season 10, Episode 6 in the episode that aired 14 October 2012. Gigwam, the tent system for outdoor events, pitched in the Sports & Outdoors category, one of 62 sports & outdoors businesses to brave the Den across all 22 seasons.

No deal. Every dragon declined, and Gigwam walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.

Season 10 saw 100 pitches, and 21 of them closed a deal on air. In the Sports & Outdoors category overall, roughly 42% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Gigwam?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Gigwam get a deal on Dragons’ Den?

No. Gigwam pitched the dragons but left Season 10 without a deal.

What season of Dragons’ Den was Gigwam on?

Gigwam appeared in Season 10, Episode 6, which aired 14 October 2012.

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