Gener 8
DealOnline vouchers in response to data received by advertisers
Gener 8 is a online vouchers in response to data received by advertisers that got its big break on Dragons’ Den in Season 18, and convinced Peter Jones and Touker Suleyman to invest.
As an Amazon Associate, Dragons' Den Index earns from qualifying purchases.
Affiliate link — we may earn a commission at no extra cost to you.
Some Dragons’ Den products rebrand or sell under a parent company. The button above searches current Gener 8 listings on Amazon so you see what's actually available today.
From the show
The Dragons’ Den pitch
- £60K
- Asked for
- 10%
- Offered equity
- £600K
- Sought valuation
- —
- Deal amount
- —
- Deal equity
- —
- Deal valuation
Founder Sam Jones stepped onto the carpet in Season 18, Episode 4 in the episode that aired 22 April 2021. Gener 8, the online vouchers in response to data received by advertisers, pitched in the Other category, one of 909 other businesses to brave the Den across all 22 seasons.
The ask was £60,000 for 10% of the company, an implied valuation of £600K.
Peter Jones and Touker Suleyman teamed up.
Season 18 saw 70 pitches, and 35 of them closed a deal on air. In the Other category overall, roughly 11% of pitches have landed a dragon across the show's history.
Is Gener 8 still in business?
Read our 2026 update on where the company is now.
Sold on Gener 8?
Check today's price and availability before it is gone.
Affiliate link — we may earn a commission at no extra cost to you.
Frequently asked questions
Where can I buy Gener 8?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Gener 8 get a deal on Dragons’ Den?
Yes. Gener 8 closed a deal, with Peter Jones and Touker Suleyman.
Which dragon invested in Gener 8?
Peter Jones and Touker Suleyman invested in Gener 8.
What season of Dragons’ Den was Gener 8 on?
Gener 8 appeared in Season 18, Episode 4, which aired 22 April 2021.
How much was Gener 8 asking for on Dragons’ Den?
The founders asked for £60,000 for 10% of the company, a £600K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
