Tags Snack Foods Ltd

Deal

Potato crisps business

Season 13 · Ep 4 Food & DrinkAired 2 August 2015

Best known from its Dragons’ Den appearance, Tags Snack Foods Ltd is a potato crisps business in Season 13, and walked out with a deal.

As an Amazon Associate I earn from qualifying purchases.

Check price on Amazon

Affiliate link — we may earn a commission at no extra cost to you.

Availability shifts constantly for Den alumni products. Tap through to see Tags Snack Foods Ltd's current price and stock on Amazon.

From the show

The Dragons’ Den pitch

£125K
Asked for: 30%
Offered equity: £417K
Sought valuation: —
Deal amount: —
Deal equity: —
Deal valuation

John Tague walked into the Den in Season 13, Episode 4 in the episode that aired 2 August 2015. Tags Snack Foods Ltd, the potato crisps business, pitched in the Food & Drink category, one of 55 food & drink businesses to brave the Den across all 21 seasons.

On the carpet, the number was £125,000 for a 30% stake, which valued the company at £417K.

A deal was struck.

Tags Snack Foods Ltd was one of 69 businesses to pitch in Season 13, where 24 deals got done. In the Food & Drink category overall, roughly 93% of pitches have landed a dragon across the show's history.

Sold on Tags Snack Foods Ltd?

Check today's price and availability before it is gone.

Check price on Amazon

Affiliate link — we may earn a commission at no extra cost to you.

Frequently asked questions

Where can I buy Tags Snack Foods Ltd?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Tags Snack Foods Ltd get a deal on Dragons’ Den?

Yes. Tags Snack Foods Ltd closed a deal.

What season of Dragons’ Den was Tags Snack Foods Ltd on?

Tags Snack Foods Ltd appeared in Season 13, Episode 4, which aired 2 August 2015.

How much was Tags Snack Foods Ltd asking for on Dragons’ Den?

The founders asked for £125,000 for 30% of the company, a £417K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.