Food & Drink on Dragons’ Den

Every food & drink pitch that has been in front of the dragons across series 4 to 22 — 67 in total, of which 58 walked out with money. Peter Jones has backed more food & drink pitches than any other dragon, with 14. 67 are still trading today.

Pitches
67
Deals done
58
Strike rate
87%
Reggae Reggae SauceDeal

Reggae Reggae Sauce

Spicy BBQ sauce

Season 4 · Ep 1£50K
Hungry HouseDeal

Hungry House

An online takeaway ordering service

Season 5 · Ep 5Food & Drink
Caribbean ready mealsDeal

Caribbean ready meals

made using genuine Jamaican and Trinidadian recipes

Season 5 · Ep 6Food & Drink
Magic PizzaDeal

Magic Pizza

Device designed to eliminate a 'soggy middle'

Season 6 · Ep 6Food & Drink
Earle'sDeal

Earle's

Food truck franchise that sells hot and cold foods

Season 7 · Ep 8Food & Drink
Worthenshaw'sDeal

Worthenshaw's

A frozen dessert which is a dairy-free healthy alternative to ice cream

Season 8 · Ep 1Food & Drink
Love Da PopDeal

Love Da Pop

A business turning the old popcorn treat into a modern mainstream snack

Season 9 · Ep 2Food & Drink
Innovative Gadgets LtdDeal

Innovative Gadgets Ltd

Stainless steel chain mail covering for roasting meats

Season 9 · Ep 10Food & Drink
Sweet MandarinDeal

Sweet Mandarin

Oriental dipping sauces

Season 10 · Ep 3Food & Drink
i CafeDeal

i Cafe

Coffee shop business and franchise

Season 10 · Ep 7Food & Drink
A Turner&Sons Sausage LtdDeal

A Turner&Sons Sausage Ltd

Sausage manufacturing company

Season 10 · Ep 8Food & Drink
P 4 CKDeal

P 4 CK

Product design business, including two products related to carrying of takeaway food and drink, and beer cups

Season 10 · Ep 11Food & Drink
Proper MaidDeal

Proper Maid

Homemade cakes with a twist

Season 10 · Ep 13Food & Drink
Bare Naked FoodsDeal

Bare Naked Foods

Low-carb, low calorie, gluten-free noodles and pasta

Season 11 · Ep 1Food & Drink
Original JerkyDeal

Original Jerky

Flavoured beef jerky snack

Season 11 · Ep 2Food & Drink
The Little Coffee Bag Co.Deal

The Little Coffee Bag Co.

Coffee bag company

Season 11 · Ep 9Food & Drink
Vini&Bal's Rustic IndianDeal

Vini&Bal's Rustic Indian

Chilled, fresh Indian cook-in sauces

Season 11 · Ep 9Food & Drink
SpoonDeal

Spoon

Breakfast cereal

Season 12 · Ep 2Food & Drink
The Teabox CompanyDeal

The Teabox Company

Loose leaf tea

Season 12 · Ep 3Food & Drink
Victor's DrinksDeal

Victor's Drinks

Make your own cider

Season 12 · Ep 3Food & Drink
Yee KwanDeal

Yee Kwan

East Asian ice cream and sorbet company

Season 12 · Ep 10Food & Drink
FlavourlyDeal

Flavourly

Food and snack box delivery service

Season 12 · Ep 11Food & Drink
Nae Danger&GlencrestDeal

Nae Danger&Glencrest

Sports & energy drink and cash & carry business

Season 12 · Ep 12Food & Drink
Chika's FoodsDeal

Chika's Foods

African snacks business

Season 13 · Ep 2Food & Drink
The Raw Chocolate CompanyDeal

The Raw Chocolate Company

Raw chocolate bars, dried fruit and superfoods

Season 13 · Ep 2Food & Drink
Tags Snack Foods LtdDeal

Tags Snack Foods Ltd

Potato crisps business

Season 13 · Ep 4Food & Drink
YogiyoDeal

Yogiyo

Korean home cooking range

Season 13 · Ep 6Food & Drink
Grounded Body ScrubDeal

Grounded Body Scrub

Coffee-based body scrub

Season 13 · Ep 12Food & Drink
Masons BeansDeal

Masons Beans

Freshly cooked, baked beans

Season 13 · Ep 13Food & Drink
Bad BrownieDeal

Bad Brownie

Gourmet-flavoured chocolate brownies

Season 13 · Ep 14Food & Drink
The Snaffling PigDeal

The Snaffling Pig

Gourmet pork scratching snack company

Season 14 · Ep 3£70K
CocofinaDeal

Cocofina

Wide range of coconut products

Season 14 · Ep 5Food & Drink
Cocoa OozeDeal

Cocoa Ooze

Luxury handmade chocolate

Season 14 · Ep 8Food & Drink
Watmuff&BeckettDeal

Watmuff&Beckett

Fresh soup and risotto business

Season 14 · Ep 13Food & Drink
Creative NatureDeal

Creative Nature

High-protein snack bars, superfoods, and organic baking mixes

Season 15 · Ep 1Food & Drink
The OomphDeal

The Oomph

In-cup coffee brewer

Season 15 · Ep 6Food & Drink
B TemptedDeal

B Tempted

Gluten-free cakes

Season 15 · Ep 8Food & Drink
Carun UKDeal

Carun UK

A specialist organic hemp producer that creates a wide range of Hemp skincare, wellbeing and food supplements

Season 15 · Ep 12Food & Drink
T PlusDeal

T Plus

Nutrient rich teas herbal, fruit and green teas with daily essential vitamins

Season 15 · Ep 12Food & Drink
Tuk Tuk ChaiDeal

Tuk Tuk Chai

Tea shop business and franchise

Season 16 · Ep 1Food & Drink
Coconuts NaturallyDeal

Coconuts Naturally

Organic Dairy Free Ice Cream

Season 16 · Ep 6Food & Drink
Super UDeal

Super U

Organic foods supplier

Season 18 · Ep 2Food & Drink
Easy TotsDeal

Easy Tots

Food trays for babies and infants

Season 18 · Ep 9Food & Drink
Panther MilkDeal

Panther Milk

Plant based milk cocktails

Season 19 · Ep 12Food & Drink
Haze CardsDeal

Haze Cards

Custom metal credit and debit cards

Season 20 · Ep 5Food & Drink
PlanthoodDeal

Planthood

Subscription based vegan meal delivery

Season 20 · Ep 8Food & Drink
Perfect TedDeal

Perfect Ted

Organic, matcha-based energy drink

Season 20 · Ep 9Food & Drink
Full Power CacaoDeal

Full Power Cacao

Cacao powered energy drink

Season 21 · Ep 3Food & Drink
Pola PolesNo Deal

Pola Poles

Alternative to ice lollys

Season 21 · Ep 4Food & Drink
StockedDeal

Stocked

Frozen food stored in blocks

Season 21 · Ep 6Food & Drink
Chocolate MomentsNo Deal

Chocolate Moments

Chocolate bar blended with crisps

Season 21 · Ep 7Food & Drink
Cook My GrubNo Deal

Cook My Grub

Gourmet ready meal app

Season 21 · Ep 8Food & Drink
Tasty MatesDeal

Tasty Mates

Gummy candy range

Season 21 · Ep 8Food & Drink
Cheeky NibbleNo Deal

Cheeky Nibble

Free-from dessert-inspired granola

Season 21 · Ep 11Food & Drink
Bold Bean CoDeal

Bold Bean Co

Seasoned butter beans

Season 21 · Ep 12Food & Drink
DisoNo Deal

Diso

Vegan and sugar free vitamin supplements

Season 22 · Ep 1Food & Drink
The Chocolate Cocktail ClubNo Deal

The Chocolate Cocktail Club

Chocolate cocktail range

Season 22 · Ep 2Food & Drink
Doughboys PizzaDeal

Doughboys Pizza

Frozen pizzas

Season 22 · Ep 2Food & Drink
Dot Dot Bubble TeaDeal

Dot Dot Bubble Tea

Bottled bubble tea

Season 22 · Ep 3Food & Drink
OmniDeal

Omni

Plant-based pet food

Season 22 · Ep 5Food & Drink
Little’sDeal

Little’s

Flavoured instant coffee

Season 22 · Ep 5Food & Drink
Spudos crispsDeal

Spudos crisps

Gluten free and vegan crisps

Season 22 · Ep 6Food & Drink
Lumberjaxe Food CompanyDeal

Lumberjaxe Food Company

Range of sauces and seasonings

Season 22 · Ep 7Food & Drink
DabbaDropNo Deal

DabbaDrop

South Asian meal with sustainability kits and zero waste takeaway

Season 22 · Ep 9Food & Drink
Pippa TechnologiesDeal

Pippa Technologies

Temperature sensor for cooking hobs

Season 22 · Ep 10Food & Drink
Notorious NoochNo Deal

Notorious Nooch

Vegan seasonings and spices

Season 22 · Ep 11Food & Drink
The Ink BalmNo Deal

The Ink Balm

Vegan tattoo aftercare products

Season 22 · Ep 13Food & Drink

Food & Drink businesses still trading today

67 of the 67 food & drink pitches are still selling. These are the ones people search for most.

Food & Drink on Dragons’ Den: common questions

How many food & drink products have been on Dragons’ Den?

67 food & drink pitches have appeared on Dragons’ Den between series 4 and series 22. 58 of them secured an investment.

Do food & drink pitches usually get a deal?

87% of them do — 58 deals from 67 pitches. That is a stronger hit rate than the show overall.

Which dragon invests most in food & drink?

Peter Jones, with 14 food & drink deals.

Which series had the most food & drink pitches?

Series 22, with 12.

Are any of these food & drink businesses still going?

67 of the 67 are still trading. Each product page tracks whether the business is still selling.

Other Dragons’ Den categories