Bad Brownie

Deal

Gourmet-flavoured chocolate brownies

Season 13 · Ep 14 Food & DrinkAired 31 January 2016

Bad Brownie, the gourmet-flavoured chocolate brownies, landed on the national radar after pitching the dragons in Season 13, and convinced Touker Suleyman to invest.

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From the show

The Dragons’ Den pitch

£60K
Asked for: 30%
Offered equity: £200K
Sought valuation: £60K
Deal amount: 30%
Deal equity: £200K
Deal valuation

Morag Ekanger and Paz Sarmah faced the dragons in Season 13, Episode 14 in the episode that aired 31 January 2016. Bad Brownie, the gourmet-flavoured chocolate brownies, pitched in the Food & Drink category, one of 55 food & drink businesses to brave the Den across all 21 seasons.

They came in asking £60,000 in exchange for 30% equity, putting a £200K valuation on the business.

Touker Suleyman made the deal at £60,000 for 30% equity. The deal valued the company at £200K.

Across Season 13, 24 of 69 pitches ended in a handshake. In the Food & Drink category overall, roughly 93% of pitches have landed a dragon across the show's history.

Touker Suleyman£60K

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Frequently asked questions

Where can I buy Bad Brownie?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Bad Brownie get a deal on Dragons’ Den?

Yes. Bad Brownie closed a deal for £60,000 in exchange for 30% equity, with Touker Suleyman.

Which dragon invested in Bad Brownie?

Touker Suleyman invested in Bad Brownie (£60,000 total as aired).

What season of Dragons’ Den was Bad Brownie on?

Bad Brownie appeared in Season 13, Episode 14, which aired 31 January 2016.

How much was Bad Brownie asking for on Dragons’ Den?

The founders asked for £60,000 for 30% of the company, a £200K valuation.

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