Vini&Bal's Rustic Indian
DealChilled, fresh Indian cook-in sauces
Best known from its Dragons’ Den appearance, Vini&Bal's Rustic Indian is a chilled, fresh indian cook-in sauces in Season 11, and convinced PiersLinney to invest.
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From the show
The Dragons’ Den pitch
- £50K
- Asked for
- 30%
- Offered equity
- £167K
- Sought valuation
- —
- Deal amount
- —
- Deal equity
- —
- Deal valuation
Vini and Bal walked into the Den in Season 11, Episode 9 in the episode that aired 9 February 2014. Vini&Bal's Rustic Indian, the chilled, fresh indian cook-in sauces, pitched in the Food & Drink category, one of 67 food & drink businesses to brave the Den across all 22 seasons.
On the carpet, the number was £50,000 for a 30% stake, which valued the company at £167K.
PiersLinney made the deal.
Vini&Bal's Rustic Indian was one of 67 businesses to pitch in Season 11, where 15 deals got done. In the Food & Drink category overall, roughly 87% of pitches have landed a dragon across the show's history.
Is Vini&Bal's Rustic Indian still in business?
Read our 2026 update on where the company is now.
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Frequently asked questions
Where can I buy Vini&Bal's Rustic Indian?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Vini&Bal's Rustic Indian get a deal on Dragons’ Den?
Yes. Vini&Bal's Rustic Indian closed a deal, with PiersLinney.
Which dragon invested in Vini&Bal's Rustic Indian?
PiersLinney invested in Vini&Bal's Rustic Indian.
What season of Dragons’ Den was Vini&Bal's Rustic Indian on?
Vini&Bal's Rustic Indian appeared in Season 11, Episode 9, which aired 9 February 2014.
How much was Vini&Bal's Rustic Indian asking for on Dragons’ Den?
The founders asked for £50,000 for 30% of the company, a £167K valuation.
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