Baby Loves Disco
No DealOrganised children's party planning
Baby Loves Disco, the organised children's party planning, landed on the national radar after pitching the dragons in Season 6, where it won fans even without landing a deal.
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From the show
The Dragons’ Den pitch
- £100K
- Asked for
- 40%
- Offered equity
- £250K
- Sought valuation
Andy Hurwitz and Naomi Timperley faced the dragons in Season 6, Episode 8 in the episode that aired 8 September 2008. Baby Loves Disco, the organised children's party planning, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.
They came in asking £100,000 in exchange for 40% equity, putting a £250K valuation on the business.
Baby Loves Disco couldn't land an offer the founders would take, and the pitch ended without a deal. History says that's survivable: several of the show's biggest success stories left the Den empty-handed.
Across Season 6, 14 of 66 pitches ended in a handshake. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Baby Loves Disco?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Baby Loves Disco get a deal on Dragons’ Den?
No. Baby Loves Disco pitched the dragons but left Season 6 without a deal.
What season of Dragons’ Den was Baby Loves Disco on?
Baby Loves Disco appeared in Season 6, Episode 8, which aired 8 September 2008.
How much was Baby Loves Disco asking for on Dragons’ Den?
The founders asked for £100,000 for 40% of the company, a £250K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
