Bam Z
No DealInteractive insoles for children's shoes
Bam Z is a interactive insoles for children's shoes that got its big break on Dragons’ Den in Season 5, where it won fans even without landing a deal.
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From the show
The Dragons’ Den pitch
- £50K
- Asked for
- —
- Offered equity
- —
- Sought valuation
Founder Andrew Brodie stepped onto the carpet in Season 5, Episode 5 in the episode that aired 19 November 2007. Bam Z, the interactive insoles for children's shoes, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.
No deal. Every dragon declined, and Bam Z walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.
Season 5 saw 79 pitches, and 15 of them closed a deal on air. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.
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Frequently asked questions
Where can I buy Bam Z?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Bam Z get a deal on Dragons’ Den?
No. Bam Z pitched the dragons but left Season 5 without a deal.
What season of Dragons’ Den was Bam Z on?
Bam Z appeared in Season 5, Episode 5, which aired 19 November 2007.
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