
Buggy Boot
DealStorage solution for pushchairs
Buggy Boot is a storage solution for pushchairs that got its big break on Dragons’ Den in Season 6, and convinced Deborah Meaden to invest.
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From the show
The Dragons’ Den pitch
- £80K
- Asked for
- 30%
- Offered equity
- £267K
- Sought valuation
- —
- Deal amount
- —
- Deal equity
- —
- Deal valuation
Founder Charlotte Evans and Caroyln Jarvis stepped onto the carpet in Season 6, Episode 4 in the episode that aired 11 August 2008. Buggy Boot, the storage solution for pushchairs, pitched in the Business Services category, one of 33 business services businesses to brave the Den across all 22 seasons.
The ask was £80,000 for 30% of the company, an implied valuation of £267K.
Deborah Meaden made the deal.
Season 6 saw 66 pitches, and 14 of them closed a deal on air. In the Business Services category overall, roughly 91% of pitches have landed a dragon across the show's history.
Is Buggy Boot still in business?
Read our 2026 update on where the company is now.
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Frequently asked questions
Where can I buy Buggy Boot?
Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.
Did Buggy Boot get a deal on Dragons’ Den?
Yes. Buggy Boot closed a deal, with Deborah Meaden.
Which dragon invested in Buggy Boot?
Deborah Meaden invested in Buggy Boot.
What season of Dragons’ Den was Buggy Boot on?
Buggy Boot appeared in Season 6, Episode 4, which aired 11 August 2008.
How much was Buggy Boot asking for on Dragons’ Den?
The founders asked for £80,000 for 30% of the company, a £267K valuation.
Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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