Dinomania Ltd

No Deal

Educational dinosaur exhibitions

Season 22 · Ep 11 Kids & EducationAired 9 October 2025

Dinomania Ltd, the educational dinosaur exhibitions, landed on the national radar after pitching the dragons in Season 22, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£100K
Asked for: 15%
Offered equity: £667K
Sought valuation

Christopher Roberts (appeared as Ranger Chris) faced the dragons in Season 22, Episode 11 in the episode that aired 9 October 2025. Dinomania Ltd, the educational dinosaur exhibitions, pitched in the Kids & Education category, one of 82 kids & education businesses to brave the Den across all 22 seasons.

They came in asking £100,000 in exchange for 15% equity, putting a £667K valuation on the business.

Dinomania Ltd couldn't land an offer the founders would take, and the pitch ended without a deal. History says that's survivable: several of the show's biggest success stories left the Den empty-handed.

Across Season 22, 32 of 55 pitches ended in a handshake. In the Kids & Education category overall, roughly 45% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Dinomania Ltd?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name. The company's official website is another option.

Did Dinomania Ltd get a deal on Dragons’ Den?

No. Dinomania Ltd pitched the dragons but left Season 22 without a deal.

What season of Dragons’ Den was Dinomania Ltd on?

Dinomania Ltd appeared in Season 22, Episode 11, which aired 9 October 2025.

How much was Dinomania Ltd asking for on Dragons’ Den?

The founders asked for £100,000 for 15% of the company, a £667K valuation.

Dragons' Den Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.