Nobby Travels

Nobby Travels

No Deal

Children's books depicting the adventures of a globe-trotting dog

Nobby Travels is a children's books depicting the adventures of a globe-trotting dog that got its big break on Dragons’ Den in Season 5, where it won fans even without landing a deal.

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From the show

The Dragons’ Den pitch

£150K
Asked for
Offered equity
Sought valuation
No deal

Founder Darren Spence stepped onto the carpet in Season 5, Episode 1 in the episode that aired 15 October 2007. Nobby Travels, the children's books depicting the adventures of a globe-trotting dog, pitched in the Kids & Education category, one of 79 kids & education businesses to brave the Den across all 21 seasons.

No deal. Every dragon declined, and Nobby Travels walked. But a Dragons’ Den appearance reaches millions of viewers whether or not a check gets written, and plenty of no-deal companies have turned that airtime into lasting businesses.

Season 5 saw 79 pitches, and 15 of them closed a deal on air. In the Kids & Education category overall, roughly 44% of pitches have landed a dragon across the show's history.

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Frequently asked questions

Where can I buy Nobby Travels?

Check current price and availability on Amazon. Note that some Dragons’ Den products are discontinued or sold under a new name.

Did Nobby Travels get a deal on Dragons’ Den?

No. Nobby Travels pitched the dragons but left Season 5 without a deal.

What season of Dragons’ Den was Nobby Travels on?

Nobby Travels appeared in Season 5, Episode 1, which aired 15 October 2007.

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