Product Update
Is Bottle Shot Brew Still in Business? (2026 Update)
Is Bottle Shot Brew from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy Bottle Shot Brew today.
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Annie Mitchell brought a canned cold brew coffee into the Den and left with Peter Jones as a backer. What happened afterwards is one of the better endings in this entire batch of pitches: an acquisition by one of the bigger names in UK coffee.
The short answer
Bottleshot Coffee is still very much in business, and it has since been acquired by Grind, the coffee brand known for its own roasteries and ready-to-drink range, which used the acquisition to launch a new iced coffee line. That is a genuine exit, not just survival.
For context, this is one of the strongest possible outcomes for a Den company. Most either keep trading quietly as an independent business or fold. Getting bought by a bigger player in your own category is the rarer, better version of that story.
The pitch
Annie Mitchell, who founded the company with Charlotte Dales in 2019, pitched Bottleshot Coffee to the Dragons in series 19, episode 7, a ready-to-drink cold brew coffee sold in cans, made using a slow steeping process rather than hot brewing, and offered in a range including an oat milk version.
The business had already picked up a Great Taste award by the time it reached the Den, the first canned coffee to do so, and had built distribution into retailers including Wholefoods, Ocado, and WH Smith, plus a listing on Virgin Airlines, all before asking a single Dragon for money.
The deal
Peter Jones offered £80,000 for a 10 per cent stake, with a condition attached: if his investment was repaid within a year, his equity would drop to 5 per cent. Annie accepted. That kind of performance-linked structure rewards a founder who is confident the business will generate enough cash to buy back equity quickly, and it puts real pressure on the company to hit its numbers fast.
Peter Jones has a long track record backing food and drink brands with existing retail traction, and Bottleshot's Great Taste award plus its Wholefoods and Ocado listings gave him exactly the kind of proof point he tends to look for before writing a cheque.
The acquisition by Grind
Bottleshot Coffee has since been acquired by Grind, a coffee company known for its own cafes, roasteries, and consumer coffee products, in a deal reported as multimillion pound. Grind used the acquisition specifically to launch a new iced coffee range, building on Bottleshot's canned, ready-to-drink format and existing retail relationships.
That is a clean strategic fit. Grind gets an established, award-winning canned coffee product and a founding team that already knows the category, rather than building a competing ready-to-drink line from scratch.
Where things stand now
Bottleshot's canned cold brew products remain on the market, now under Grind's ownership, sold through the retail channels the founders built before and after their Den appearance, including Wholefoods, Ocado, and WH Smith. The brand's Great Taste credentials and its Virgin Airlines listing continue to be part of its story.
For a business that started with two founders and a Great Taste award, ending up acquired by a well-known national coffee brand is about as strong a conclusion as a Den company gets. It is the kind of ending most founders walking into the Den are quietly hoping for, even if they would never say so on camera.
The verdict
Bottleshot Coffee secured £80,000 from Peter Jones for a 10 per cent stake, with a performance-linked reduction to 5 per cent, in series 19. The company has since been acquired by Grind in a multimillion-pound deal to launch a new iced coffee range, making this one of the clearest success stories among this group of pitches.
Common questions
Who invested in Bottleshot Coffee? Peter Jones offered £80,000 for a 10 per cent stake, with a clause dropping his equity to 5 per cent if the investment was repaid within a year.
Who bought Bottleshot Coffee? Grind, the UK coffee brand known for its cafes and ready-to-drink range, acquired the company in a reported multimillion-pound deal.
What did the founders build before reaching the Den? Annie Mitchell and Charlotte Dales had already won a Great Taste award, the first for a canned coffee, and secured listings in Wholefoods, Ocado, WH Smith, and Virgin Airlines.
Can you still buy Bottleshot Coffee? Yes, the canned cold brew range remains on the market, now under Grind's ownership as part of its wider iced coffee offering.
Where to buy Bottle Shot Brew
Still selling as of 10 June 2026. Check today's price and availability.
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See the full Bottle Shot Brew deal breakdown and term sheet →
