Product Update

Is Panther Milk Still in Business? (2026 Update)

Is Panther Milk from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy Panther Milk today.

Dragons' Den IndexUpdated 12 June 20266 min read

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Panther Milk landed in the Den with a genuinely novel pitch, an oat milk based cream liqueur aimed at drinkers who wanted a plant based alternative to the classic cream liqueur category. It is a good story until the ending, because the honest answer here is no. The Glasgow based company is no longer trading.

The Short Answer

Panther Milk has closed. The business appointed a provisional liquidator in August 2025 after ceasing trading that July, and all seven staff were made redundant. This is a case where our index's original still selling flag has been overtaken by events, and the honest update is that the company has gone bust.

There is no functioning storefront to point you to. What remains is around 17,400 bottles of finished stock, which liquidators have been exploring disposal options for rather than selling through normal retail.

The Pitch

Panther Milk pitched in series 19, episode 12, seeking £50,000 for 25 per cent of the business according to our index. The product itself was distinctive, plant based milk cocktails built to compete with dairy cream liqueurs on the supermarket shelf, an ambitious target for a young Scottish drinks brand.

The pitch worked well enough to secure investment, and the company went on to describe itself as the world's first oat milk based cocktail liqueur, a claim that helped it get shelf space and media coverage in the years after its television appearance.

What Went Wrong

The company's undoing was a familiar one in food and drink: it invested in producing stock ahead of demand, banking on supply arrangements with major supermarkets including Tesco and Sainsbury's. When those retail arrangements fell through, Panther Milk was left holding inventory it could not move fast enough, and the resulting cashflow strain proved fatal.

That is a brutal but common failure mode for drinks brands. Scaling production to meet a supermarket listing is expensive, and if the listing does not materialise or gets pulled, the company is stuck with the bill and the stock. Panther Milk ceased trading on 18 July 2025 and appointed a liquidator the following month.

Why This Matters for the Wider Picture

A Dragons' Den deal is not a guarantee of survival, and Panther Milk is a clear example of that. Landing investment on air gets a company attention and capital, but it does not remove the underlying risk of a category as competitive and capital intensive as drinks manufacturing. Retail listings can vanish for reasons entirely outside a founder's control, and a company built around them needs a cash cushion for exactly that scenario.

For anyone tracking Dragons' Den outcomes, this is a reminder that the show's own archive and social pages, which still describe Panther Milk in the present tense, do not always reflect where a company stands years later. Always check for a recent closure before assuming a featured brand is still trading.

It is also a reminder to check dates carefully when researching any company that appeared on the show years ago. A brand's own social channels or an old news piece can sit online long after the business behind them has stopped trading, and the only way to know for certain is to look for recent filings, recent reviews, or recent coverage rather than relying on how the company describes itself in older material.

Common Questions

Is Panther Milk still in business? No. The Glasgow based drinks company ceased trading in July 2025 and appointed a provisional liquidator that August.

What happened to Panther Milk after Dragons' Den? The brand traded for several years, then ran into a cashflow crisis when planned supermarket listings with Tesco and Sainsbury's fell through, leaving it with unsold stock it could not shift.

Can you still buy Panther Milk products? Not through normal retail. Remaining stock, roughly 17,400 bottles, is being handled by liquidators rather than sold through the brand's usual channels.

Where Things Stand Now

Here is the recap. Panther Milk pitched in series 19, episode 12, asked £50,000 for 25 per cent, and secured a deal in the Den. The company traded successfully for a period afterwards but ran into a cashflow crisis when planned supermarket listings collapsed, and it ceased trading in July 2025 before entering liquidation that August.

If you came here to check whether Panther Milk survived, the honest answer is that it did not. The business has closed, and the bottles that remain are in the hands of liquidators rather than on shop shelves.

Where to buy Panther Milk

Still selling as of 12 June 2026. Check today's price and availability.

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See the full Panther Milk deal breakdown and term sheet →