Product Update

Is Proppa Still in Business? (2026 Update)

Is Proppa from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy Proppa today.

Dragons' Den IndexUpdated 17 April 20266 min read

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Proppa built a business selling pickup and 4x4 accessories online, from hardtops to the Steel Seal product that inspired the whole venture in the first place. It landed a deal in the Den back in Series 8. The website still exists in 2026. Whether the business behind it is actually still operating is a different question, and the evidence points the wrong way.

The Short Answer

Proppa does not appear to be genuinely trading any more, despite the website still being live. Recent customer reviews describe unanswered phones, bounced emails and unfulfilled orders, which is the pattern you see when a company has effectively gone dark even if its web page has not been taken down.

So while the domain is still up, we would not treat this as a company you can safely order from today.

The Pitch

Founder Adam Weaver's story starts with a repair bill. His car needed work, he found Steel Seal, a £30 product that saved him from a garage bill running into four figures, and started selling it on for a profit. That grew into Proppa, a Pershore-based online retailer of pickup truck, van and 4x4 accessories.

He came into Series 8, Episode 9 asking for £50,000 in exchange for 20 percent of the business. At the time of the pitch, the website was reportedly pulling in around 400,000 visitors a week, a genuinely strong traffic number for a niche accessories site.

A 400,000-visitors-a-week figure at the time of pitching is a genuinely strong number for a niche vehicle-parts retailer, and it explains why more than one Dragon showed interest rather than passing outright.

The Deal That Got Done

Duncan Bannatyne put up the £50,000, but the equity moved a long way from the original ask, down to around 5 percent rather than the 20 percent on the table. That is a founder-friendly renegotiation, Weaver kept the vast majority of his company while still getting the cash he needed.

Peter Jones also reportedly showed interest during the pitch, which is a sign the underlying traffic numbers and repeat-customer story were genuinely compelling to more than one Dragon.

Why the Website Being Live Is Misleading

A live website is not the same as a live business. Online retailers in the vehicle-parts space run on tight fulfilment chains, suppliers, couriers, customer service, and when any link in that chain breaks down, the symptoms show up exactly as they have here: orders placed and never shipped, phones that ring out, support emails that bounce.

Multiple recent customer reviews describe exactly that pattern with Proppa. Taken together, that is a strong signal the operation behind proppa.com has stopped functioning as a real business, even though nobody has taken the page down.

None of this proves fraud or a deliberate decision to stop trading, supply chain and staffing problems can produce exactly the same symptoms, unanswered calls, bounced email, stalled orders, without any bad intent behind them. But from a buyer's perspective the practical advice is the same either way: do not place an order expecting it to arrive.

Where Things Stand Now

Here is the recap. Proppa pitched a vehicle accessories website in Series 8, asked for £50,000 for 20 percent, and closed with Duncan Bannatyne at £50,000 for roughly 5 percent, a big win on the equity side.

The site is still online in 2026, but the evidence from recent customers points to a business that has effectively stopped operating. We would not recommend placing an order and expecting it to arrive.

If you are reading this because you already have an order sitting unfulfilled, the standard advice applies, contact your card provider to dispute the charge if it was paid by credit or debit card, since that route offers more consumer protection than waiting on a company that appears to have stopped responding.

Common Questions

What deal did Proppa get in the Den? Duncan Bannatyne invested £50,000, but for around 5 percent of the business rather than the 20 percent originally asked for, a strongly founder-friendly renegotiation.

Is proppa.com safe to order from in 2026? Based on recent customer reviews describing unanswered phones and unfulfilled orders, we would not recommend it. The site being online does not mean the business behind it is functioning normally.

Who founded Proppa? Adam Weaver, who started the business after a single vehicle repair product, Steel Seal, saved him from an expensive garage bill and gave him the idea to sell it on.

Where to buy Proppa

Still selling as of 17 April 2026. Check today's price and availability.

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See the full Proppa deal breakdown and term sheet →