Product Update
Is T Plus Still in Business? (2026 Update)
Is T Plus from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy T Plus today.
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T Plus set out to make a vitamin-infused tea that could sit next to your daily supplements rather than beside a plain box of builders'. It landed backing from Tej Lalvani, and today its teas live inside the very supplement company he runs.
The short answer
T Plus, sold under the brand name TEA+, is still in business. The range of vitamin-infused herbal, fruit and green teas is now sold as part of the Vitabiotics product range, stocked in Boots, Superdrug and Holland & Barrett, plus Vitabiotics' own website and Amazon UK. That last point is worth flagging: while it did not originally sell on Amazon, TEA+ products are now available there through the Vitabiotics listing.
Being absorbed into a bigger company's product range rather than remaining a standalone consumer brand is a common outcome after a Dragons' Den deal, and in this case it clearly worked in the founders' favour, the product is on shelves at national pharmacy chains rather than fading out.
It is worth being precise about what changed and what did not. The original T Plus company as pitched in the Den effectively ceased to exist as an independent entity, but the product itself, the recipes, the branding concept, and presumably the founders' involvement in some capacity, carried forward into a much bigger commercial operation. For customers, the tea did not disappear, it just moved shelves.
The Dragons' Den pitch
The Harrogate-based founders pitched T Plus in series 15, episode 12, presenting a range of nutrient-rich teas built around herbal, fruit and green tea bases infused with daily essential vitamins, aimed at people who wanted their supplement routine to feel less like medicine.
They asked for £75,000 in exchange for 50 percent of the company, giving up half the business in exchange for the capital and expertise to scale a food and drink product nationally.
Giving up half a company is a significant concession, and it usually signals a founder who has done the maths on what it actually costs to compete for shelf space against established tea and supplement brands. National retail listings do not come cheap, and a founder without deep pockets often has to trade equity for the connections that make those listings possible.
The deal that got done
Tej Lalvani backed the founders for the full £75,000 at the 50 percent equity on the table. As chief executive of Vitabiotics, one of the UK's best-known vitamin and supplement companies, Lalvani was about as directly relevant an investor as a functional tea brand could hope to land.
That relevance shows in what happened next. Rather than staying a scrappy independent brand fighting for shelf space, T Plus's products were repositioned and folded into the Vitabiotics range as TEA+, giving the tea instant access to an established supplement company's manufacturing, retail relationships and brand trust.
Where the teas ended up
TEA+ now covers a full range including Vitamin C, Vitamin D, Energy, Sleep and Beauty variants, each built around a specific vitamin or wellness benefit rather than a single generic blend. That is a substantially bigger product line than the founders pitched with in the Den.
The range has also gone international, with earlier reporting noting the Harrogate-based team was exporting overseas and growing revenue through export markets even before the full move into the Vitabiotics portfolio.
That export growth is a good example of how the capital and credibility from a Dragons' Den deal can open doors well beyond the UK high street. A small Yorkshire tea company breaking into overseas markets is exactly the kind of scaling story that is far harder to pull off without a well-connected investor behind it.
The bottom line
T Plus asked for £75,000 for 50 percent, got exactly that from Tej Lalvani, and the brand's teas now live inside the Vitabiotics range as TEA+, stocked in Boots, Superdrug, Holland & Barrett and on Amazon UK. That is a case where the original standalone brand name faded but the product itself scaled up considerably.
If you are after the tea you saw pitched in the Den, look for it under the TEA+ name on the Vitabiotics website or at major pharmacy retailers.

Where to buy T Plus
Still selling as of 4 February 2026. Check today's price and availability.
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See the full T Plus deal breakdown and term sheet →
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