Product Update

Is Bold Bean Co Still in Business? (2026 Update)

Is Bold Bean Co from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy Bold Bean Co today.

Dragons' Den IndexUpdated 26 June 20266 min read

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Bold Bean Co pitched seasoned tinned beans to the Dragons, asking for £50,000 for 7.5 percent, and landed a deal with Deborah Meaden. Years on, the brand is not just still on shelves, it has become one of the more visible names to come out of the bean boom in UK grocery. If you are here to check whether it survived, the answer is yes.

The Short Answer

Bold Bean Co is still in business. The company sells directly through its own website and has built listings with independent grocers and specialist food retailers, a healthy spread of channels for a food brand competing in a category traditionally dominated by a handful of huge tinned-goods names.

It does not currently sell through Amazon as its primary channel, leaning instead on its own site and grocery retail partnerships to keep control over how the product is presented, which matters for a brand built on premium positioning rather than the cheapest price on the shelf.

The Dragons' Den Pitch

Founder Amelia Christie-Miller appeared in Series 21, Episode 12, in the Food & Drink category, pitching Bold Bean Co's Queen range of beans, chickpeas and butter beans, cooked and seasoned specifically for flavour rather than the yield-focused approach most mass-market tinned bean brands use.

The ask was £50,000 for 7.5 percent of the company, valuing the business at roughly £667,000. That is a confident valuation for what is, on paper, a tinned goods product, and it reflects the founder's pitch that beans could be repositioned as a premium, flavour-led product rather than a commodity.

The Deal That Got Done

The Dragons tasted the product live in the Den and responded well to it, and Christie-Miller accepted an offer from Deborah Meaden. Meaden's track record backing well-run, quality-led consumer and food brands makes her a natural fit here, and a pitch that wins over the room by taste alone, rather than just a slide deck, tends to be a strong signal for a food product's actual commercial potential.

A tinned food category might not sound like an obvious fit for the kind of eye-catching, disruptive pitch the Den favours, but Bold Bean Co's angle, treating a kitchen staple as a premium product worth paying more for, gave the Dragons a clear story to back.

Life After the Den

Since the episode, Bold Bean Co has become one of the recognisable names in what UK food media has called a broader bean boom, the rise of premium, better-flavoured tinned beans as a genuine grocery trend rather than a niche. The brand's founder has been profiled discussing the journey from her original pitch to building a supermarket-facing food business.

The product range has continued to expand, with the Queen Chickpeas cited as the brand's bestseller, followed closely by the butter beans that were part of the original pitch. Independent food retailers continue to stock the range, and the brand maintains an active presence talking directly to customers about how the product is made.

Where Things Stand Now

Bold Bean Co pitched in Series 21 for £50,000 at 7.5 percent, and secured a deal with Deborah Meaden after winning the panel over with a live taste test. Since then, the brand has become a recognisable name in the UK's premium tinned bean category.

The verdict is that the business is still trading, still selling its Queen range of beans and chickpeas, and still growing its retail footprint. If you were wondering whether the bean brand made it, it did, and it helped popularise a category most people had stopped thinking about.

Where to buy Bold Bean Co

Still selling as of 26 June 2026. Check today's price and availability.

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See the full Bold Bean Co deal breakdown and term sheet →