Product Update
Is Owen Drew Still in Business? (2026 Update)
Is Owen Drew from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy Owen Drew today.
As an Amazon Associate I earn from qualifying purchases.
Owen Drew came out of Birkenhead with vegan soy wax candles and walked away from the Den with a deal and, more importantly, the kind of investor whose day job is retail and manufacturing at scale. If you are here to find out whether the fragrance house is still lighting candles today, the short answer is yes.
The Short Answer
Owen Drew is still in business. The brand, now trading as Owen Drew England, sells its candles, eau de parfum fragrances and bath and body range directly through its own website, and it has expanded well beyond the original candle line the founder pitched on the show.
There is no Amazon listing for the products. Fragrance and candle brands often stay off the big marketplaces deliberately, preferring to keep control of packaging, presentation and the boutique feel that matters to this kind of customer.
The Dragons' Den Pitch
The founder, Drew, pitched a range of handmade, vegan-friendly soy wax candles, positioning the brand around cruelty-free ingredients and a boutique, personal-touch feel rather than mass production. He asked for 50,000 pounds in exchange for 30 percent of the company, a fairly generous equity offer that signalled he needed the cash injection more than he needed to protect a small slice of ownership.
A 30 percent stake for 50,000 pounds values the company at under 167,000 pounds, a modest valuation that tends to be an easier sell to a room of investors who have heard plenty of founders overvalue their own businesses. The pitch appeared in series 18, in an episode carrying a mix of lifestyle and personal care founders looking to scale small, handmade operations into wider retail.
The Deal That Got Done
Touker Suleyman made the investment, putting up the full 50,000 pounds for the 30 percent stake on offer. Suleyman built his career on the shirtmaker Hawes & Curtis and the fashion label Ghost, and while candles are a step outside his usual apparel lane, the retail and manufacturing fundamentals overlap enough that the pairing made sense.
For a small, founder-led candle business based in Birkenhead, having a Dragon with decades of retail scaling experience on the cap table is worth more than the cheque alone. Suleyman's value tends to show up in supply chain and wholesale relationships as much as in capital.
Why Staying Open Matters Here
The candle and fragrance market is enormous and brutally competitive, dominated by a handful of household names with marketing budgets no small brand can match. Surviving in that space as an independent, vegan-focused label means finding a customer base that cares specifically about the cruelty-free positioning and is willing to pay for it directly rather than picking up whatever is cheapest at the supermarket.
Owen Drew has not just survived, it has grown its range from candles into perfume and a wider bath and body collection, plus a boutique presence in Birkenhead alongside the online shop. That kind of category expansion, rather than standing still on the original product, is usually a sign of a business with real repeat customers rather than one living off Den-appearance traffic alone.
Fragrance in particular is a category built on repeat purchase and gifting, and a brand that has moved confidently from candles into perfume is signalling that its customers trust the quality of the scent work, not just the ethical positioning, enough to buy a second, pricier product line.
Where Things Stand Now
To recap: Owen Drew pitched vegan soy wax candles out of Birkenhead, asked for 50,000 pounds for 30 percent, and closed that exact deal with Touker Suleyman.
Today the brand, trading as Owen Drew England, is still selling, has expanded into fragrances and a bath and body range, and operates both online and through a boutique. No Amazon listing, but a direct storefront that has clearly outgrown its original candle-only pitch.
If you were wondering whether this one made it past its television moment, it did, and it has built a wider product range in the years since.
Common Questions
Is Owen Drew still trading after Dragons' Den? Yes, the brand is still selling candles, fragrances and bath and body products through its own website and its Birkenhead boutique.
Can you buy Owen Drew products on Amazon? No, the brand sells exclusively through its own storefront and boutique rather than through marketplaces.
Who invested in Owen Drew on Dragons' Den? Touker Suleyman, who put up the full 50,000 pounds asked for in exchange for a 30 percent stake.
Where to buy Owen Drew
Still selling as of 12 March 2026. Check today's price and availability.
Affiliate link — we may earn a commission at no extra cost to you.
See the full Owen Drew deal breakdown and term sheet →
