Product Update
Is The Wand Company Still in Business? (2026 Update)
Is The Wand Company from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy The Wand Company today.
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The Wand Company walked into the Den with a buttonless, gesture-based universal remote called Kymera, and it walked out with Duncan Bannatyne's backing. Years later, the company is not just still trading, it has become one of the more unusual success stories to come out of the show. Short answer: yes, still very much in business, and now selling far more than remotes.
The pitch and the deal
The Wand Company appeared in series 8, episode 7, pitching Kymera, a universal remote control shaped like a magic wand that you wave rather than point. The founders asked for £200,000 in exchange for 30 percent of the business.
Duncan Bannatyne took the deal at the terms offered, £200,000 for 30 percent. It was a big equity stake for a big cheque, the kind of split that only makes sense if the product itself is distinctive enough to travel well beyond a niche gadget crowd. Kymera was exactly that kind of product, a genuinely novel idea in a category, universal remotes, that had not seen much innovation in years.
From remote control to collectibles empire
The Kymera Wand became a cult hit, sold through gadget retailers and high street shops in multiple countries. That alone would have been a respectable outcome for a Dragons' Den company. But The Wand Company did not stop there.
The business pivoted hard into licensed prop replicas, using the same manufacturing and design expertise that made the wand work. It now produces full-size Poke Ball replicas for the Pokemon franchise, which have reportedly sold in the hundreds of thousands of units worldwide, along with licensed collectibles tied to Fallout and Starfield. What started as a remote control company has become a genuine player in the licensed collectibles market, working with some of the biggest entertainment franchises in the world.
Why the pivot worked
Licensed collectibles are a strange market to wander into from universal remotes, but the two categories share more engineering overlap than it first appears. Both demand precision tooling, injection moulding at scale, and the kind of manufacturing relationships in Asia that take years to build properly. The Wand Company already had all of that in place from building Kymera at volume.
What it needed was a licence and a franchise willing to trust a small British gadget company with its intellectual property. Getting Pokemon on board was the breakthrough. A faithful, weighty, premium replica of a Poke Ball tapped into exactly the kind of nostalgia-driven collector spending that has powered a wider boom in adult toy and prop collecting over the past decade, and the Fallout and Starfield licences that followed suggest the studios noticed the quality of the work rather than the other way round.
Where things stand now
The Kymera Wand remains available today, still sold through online retailers and in some cases in physical shops. The wider product range built around it, the Poke Balls and franchise collectibles, has become the bigger commercial story for the company as it has matured well past its original single-product pitch.
For a company that began as a novelty remote control on a Saturday night investment show, that is a striking evolution. Most Dragons' Den companies either stay close to their original pitch or fold. The Wand Company did neither. It kept the original product alive and built an entirely new, larger business line on top of it.
What this means if you are researching the deal
If you are trying to gauge whether Duncan Bannatyne's series 8 investment paid off, the honest answer is that it is hard to know the exact financial return without private company filings, but every visible signal points the right way. The company has grown its product range, entered new licensing categories, and kept operating without any sign of financial distress, acquisition, or wind-down.
That combination, a company still trading under its original name, still selling its original hero product, and demonstrably larger than when it pitched, is about as clean a positive signal as this kind of research can produce without access to the accounts themselves.
The verdict
The Wand Company is still in business, more than a decade on from its series 8 pitch, and it has grown well beyond the product that got it onto the show. Duncan Bannatyne's £200,000 backed a remote control. What it ended up funding, indirectly, was a licensed collectibles company with a global footprint.
If you are looking to buy the original Kymera Wand, it is still out there. If you are a Pokemon or Fallout fan who has stumbled onto this page by accident, you will find The Wand Company's other work rather more relevant to your interests.
Where to buy The Wand Company
Still selling as of 10 July 2026. Check today's price and availability.
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See the full The Wand Company deal breakdown and term sheet →
