Season Recap

Dragons’ Den Season 11 Recap: Every Deal Worth Knowing

Season 11 by the numbers: 67 pitches, 15 deals, the biggest checks, and the products that are still selling.

Dragons' Den IndexUpdated 2 September 20256 min read

Season 11 aired across 2013–2014 and brought 67 businesses into the Den. By the time it wrapped, the dragons had made 15 deals and committed £470K on air. It is a clean snapshot of where the show, and the companies pitching it, stood that year.

The season's deal rate landed at 22%. That is up from 21% the season before, so the dragons were in a buying mood. Deal rates have climbed over the life of the show as the format matured and founders showed up better prepared, and Season 11 is one point on that line.

The defining deal of the season was Rem Pods, which secured £100,000 for 45% from Peter Jones and Deborah Meaden. Every season has a pitch or two the dragons fight over, and the size of that top check is usually a fair proxy for how strong the season's crop of companies was.

By category, Season 11 leaned toward other, tech & software and food & drink, the three areas that sent the most founders into the Den that year. The mix shifts season to season and usually tracks whatever was hot in consumer products at the time, which makes each season a small time capsule of where founders were putting their energy.

The real measure of a season is what survives, and this one produced businesses that are still around. 65 Season 11 products are still actively selling today, several of them on Amazon, and they are highlighted below. Those survivors matter more than the on-air theatrics. They are the companies that were still standing years later.

Below you will find the season's biggest deals ranked by check size, plus the products from Season 11 you can still buy. For the full episode-by-episode breakdown of all 67 pitches, head to the season page. Figures reflect the deals as aired.

The season's biggest deals

  1. 1
    Rem Pods

    Season 11 · Peter Jones + Deborah Meaden

    £100,000

    for 45%

  2. 2
    Mainstage Travel

    Season 11 · PiersLinney

    £100,000

    for 15%

  3. 3
    Bare Naked Foods

    Season 11 · Peter Jones

    £60,000

    for 50%

  4. 4
    Skinny Tan

    Season 11 · PiersLinney,KellyHoppen

    £60,000

    for 10%

  5. 5
    The Running Mat

    Season 11 · Deborah Meaden + KellyHoppen

    £50,000

    for 40%

  6. 6
    Reviveaphone

    Season 11 · KellyHoppen

    £50,000

    for 25%

  7. 7
    Vini&Bal's Rustic Indian

    Season 11 · PiersLinney

    £50,000

    for 30%

Season 11 products still selling today

These pitches turned the season's exposure into a lasting business, and you can still buy them:

All 67 Season 11 pitches

Browse the full season episode by episode, with deal terms and where to buy each product.

Season 11 guide