Product Update

Is Glaize Manicure Still in Business? (2026 Update)

Is Glaize Manicure from Dragons’ Den still around in 2026? The deal it made, the dragons who invested, and where to buy Glaize Manicure today.

Dragons' Den IndexUpdated 27 June 20266 min read

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Glaize Manicure walked into the Den asking for £100,000 for 8 percent of the business, and the founder, Gina Farran, walked out with more than one Dragon on board. If you found this page wondering whether the stick-on gel nails brand is still around in 2026, the short answer is yes. Glaize is still trading, still shipping, and still running its own site.

The Short Answer

Glaize is still in business. The brand continues to sell its stick-on gel manicure kits direct from its own website, and it has kept expanding its range since the episode aired, adding new shades and new formats rather than coasting on the TV bump.

There is no Amazon storefront for Glaize, so the direct site is the place to buy. For a beauty brand that lives or dies on repeat purchases, keeping that engine running years after a single appearance is the real test, and Glaize has passed it so far.

The Dragons' Den Pitch

Glaize pitched in series 21, episode 13, in the Fashion & Beauty category. Founder Gina Farran built the business around a simple pain point: salon-quality gel nails without the salon appointment, using pre-shaped, stick-on gel strips instead of polish or acrylics.

The ask was £100,000 for 8 percent of the company, a valuation of £1.25 million. Farran fielded interest from more than one Dragon in the room, a sign the product itself, rather than just the pitch, did the convincing.

The Deal

Farran left the Den with backing, taking a joint offer rather than a single investor. That kind of multi-Dragon deal usually means the panel saw broad appeal rather than a niche play, which tracks for a product aimed squarely at the mass beauty market rather than a specialist corner of it.

What matters more than the exact split is what happened after the cameras stopped. A joint deal only means something if the money and the mentoring actually get put to work, and in Glaize's case, the brand kept moving.

Stick-on gel nails sit in an interesting spot in the beauty market, cheaper and quicker than a salon gel manicure, but positioned as a step up from ordinary press-on nails or nail wraps. That middle ground gave Glaize a reasonably clear lane to compete in without going head to head with either the salon industry or the bargain end of the press-on category.

The Founder's Story

Gina Farran built Glaize around a problem plenty of women will recognise: wanting salon-finish nails without the time, cost, or repeated appointments a gel manicure demands. The brand's tagline leans into that directly, positioning itself as the cure to the manicure rather than just another press-on nail company.

That framing matters commercially. A product pitched as solving an ongoing frustration tends to build a habitual customer base, people who reorder every few weeks, rather than a one-off novelty purchase. Repeat custom is exactly what a small beauty brand needs to survive without a big retail partner behind it.

What Happened After the Cameras Stopped

Since the episode aired, Glaize has grown its shade range, launched new formats, and built out a community around the brand rather than treating the Dragons' Den appearance as a one-off marketing spike. The company also emphasises that its gels are manufactured ethically in its own UK factory, with an in-house formulation chemist, which is not a small claim for a beauty brand at this stage of growth.

That kind of vertical control, owning the factory rather than white-labelling from a third party, tends to separate brands that last from brands that get squeezed on margin the moment a bigger competitor undercuts them.

Why This One Is Still Standing

Beauty is one of the toughest categories to survive in. Trends move fast, TikTok can make or break a product in a week, and shelf space, physical or digital, is brutally competitive. Plenty of Dragons' Den beauty pitches get a warm reception on air and quietly disappear within eighteen months.

Glaize has instead kept building: new products, an active social presence, and a direct-to-consumer model that does not depend on a single retailer's goodwill. None of that guarantees the next five years, but it is a genuinely different position from where most Den alumni end up.

Where Things Stand Now

Glaize pitched in series 21 asking for £100,000 for 8 percent, secured a deal, and has since expanded its product line and kept its UK manufacturing in-house.

If you came here to check whether the brand survived past its TV moment, it has. Glaize is still selling, still growing its range, and still running its own storefront in 2026.

Where to buy Glaize Manicure

Still selling as of 27 June 2026. Check today's price and availability.

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See the full Glaize Manicure deal breakdown and term sheet →